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6. Bonus Content: How to Leverage AI for your Business

Are you eager to leverage AI for your hospo business? 
Our AI-driven prompt suggestions are here to support you in transforming customer experiences, refining your marketing efforts, and optimising your operations to build a more efficient and effective future for your business.

 

Important Note: We’re all about recommending generative AI tech to help you out, but keep in mind - it’s still developing! This means it might work a bit differently depending on a few things. Be sure to avoid entering any sensitive info since some AI chatbots might keep a record of your data. And don’t forget to double-check the AI’s responses for any slip-ups or out-of-date info - it’s great, but it’s not perfect yet!

 

What is AI?
Artificial intelligence (AI) involves machines performing tasks that typically require human intelligence, like understanding language and making decisions. ChatGPT is an example of AI that interacts with users, generating human-like text.

What is a prompt?
A prompt is simply a question or instruction given to an AI to receive a specific response. It guides the AI in understanding your request, whether it's for information or a task. For example, asking "Can you suggest creative ways to engage guests during off-peak seasons?" prompts it to share suggestions on that topic.

Boost Your Hospo Business with AI Prompts
Here are some tailored prompts to elevate your operations, marketing, and guest engagement:

 

Customer Feedback and Improvement

  1. Prompt: "Design a customer satisfaction survey that captures feedback on food quality, service speed, and overall experience to identify areas for improvement."
    Suggestion: You can then add this survey link to your me&u menu for guests to visit after they place their order. Login to Manage and go to Venue Details > Venue Info > Post-purchase Survey. Read this article for more info.
     

  2. Prompt: "Draft a template for responding to online reviews, emphasising gratitude for positive feedback and offering solutions for negative experiences."
    Suggestions: To make the responses more tailored to your venue, consider adding this to the prompt: “I'll provide examples of online reviews and responses our team has posted before. Please use the same tone and language to create new templates.”

    While having ready-made templates is helpful, we know that gathering Google Reviews manually can be challenging. With our CRM platform, Connect, you can set up automations such as sending customers to your Google Review page right after they provide feedback. For setup instructions, click here. You can also explore more about Connect on this page.


Marketing and Promotion

  1. Prompt: "Plan a themed event night (e.g., Taco Tuesday or Wine Wednesday) that encourages customer participation and social media sharing."
    Suggestion: Once you've come up with the event, create a pop-up message on me&u that appears when your customers first see your menu. Click here to learn how.
     
  2. Prompt: "Develop a social media content calendar that includes daily posts featuring menu highlights, behind-the-scenes looks, and customer testimonials."

    Suggestion: You can use the customer testimonials from your Google Listing. If you don't have this set up already, follow these steps to help get more reviews for your venue.

 

Menu Optimisation

  1. Prompt: "Create seasonal menu specials that highlight local ingredients and attract customers during specific times of the year."

    Suggestions: Make sure you mention the country, region and area to get more accurate results. You can also upload your current menu to provide more context for the Chatbot, ensuring their recommendation is in-line with your current style of offering. Once you've come up with your seasonal menu specials, promote them on me&u by following these steps.

 

Staff Training and Development

  1. Prompt: "Develop a monthly training schedule that focuses on enhancing service skills, including upselling techniques and handling customer complaints effectively."
    Suggestions: Once you have a training schedule, incorporate me&u Academy into it. When a staff member completes a quiz, they’ll enter their manager's email, which automatically sends a notification of completion to the manager. To easily track these updates, consider setting up an email filter that directs these notifications into a dedicated folder, such as "me&u Academy Quiz Submissions." This organised approach will allow you to efficiently monitor and assess staff progress in real time.
     

Technology Utilisation

  1. Prompt: "Research and recommend technology solutions (like reservation systems) that can streamline operations and enhance customer service."

    Suggestions: Add additional context to your prompt like "think outside the box and recommend tech platforms like AI Voice Agents" to get inspo from more unique ideas. Another interesting tech system you could explore using is an inventory management solution that employs predictive analytics to optimise stock levels and reduce waste.

     

Here's an example of ChatGPT in action:

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💡Reminder
While the first response from an AI Chatbot like ChatGPT can often be helpful, it may not fully address the unique needs of your hospo businesses right away. To get the best advice on things like guest experience, online reviews, or staff training, keep the conversation going by refining your questions and sharing more details. The more you tell ChatGPT about your business - like what type of venue you run or any specific challenges you’re facing - the better it can give you the insights you need. Think of it as a back-and-forth chat: the more context and questions you toss in, the more tailored and useful the advice becomes for your business!

 

🔗 Links to some AI Tools


Customer Feedback and Engagement

  • Tawk.to AI Assistants: Automates responses to guest inquiries and gathers feedback in real time.
  • ReviewTrackers: Analyses online reviews across platforms using AI to extract sentiment trends and actionable insights.


Marketing and Promotion

  • Persado: Uses AI to generate emotionally engaging ad copy and email marketing content tailored for your audience.
  • Phrasee: AI-powered tool for crafting highly optimised email subject lines, SMS content, and social ads.


Menu and Ordering Optimisation

  • BlueCart: AI-powered inventory management to predict ingredient needs and optimise ordering.


Staff Training and Management

  • EdApp: An AI-enhanced microlearning platform for hospitality training with real-time analytics on staff progress.
  • Otter.ai: AI-powered transcription tool to capture and share training sessions with staff for later review.


Operations and Efficiency

  • Expo: an AI-driven platform that consolidates restaurant data to provide actionable insights, enhancing operational efficiency and profitability
  • Zenput: Uses AI to automate daily operational tasks like cleaning checklists and opening/closing procedures.


Customer Support and Complaint Handling

  • PolyAI: AI voice assistants that handle phone-based guest queries and reservations.
  • Forethought AI: Provides AI-powered ticketing systems that route and respond to customer complaints efficiently.
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